Make an intuitive White Label digital product that offers a complete solution for travel agencies and agents to manage their business.
Discovery (Service Design):
Research to understand the platform's audience and how travel agents could use it to improve their businesses.
The Innovation Roadmap is the result of the previous research. It contains all the information about possible features and updates within the platform.
Branding and Naming:
The creative process of making the brand. It includes the name, visual identity, brand book, brand manifest, and graphic universe of the brand.
UI | UX Design:
Design and prototype the white label platform interface.
Development and Tech:
Front and Back-end development of the platform.
It was a very challenging project. We had to understand the users' needs in order to translate the solutions into useful design. The result was a platform designed to cover all Cormora’s audiences, from tourism professionals to large travel agencies."
- UI | UX Design Team
Design de Serviço
Service Design e UX | UI Design